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Online Masterclasses | Guides | Workshops | Courses | Coaching
"It is not the biggest, the brightest or the best that will survive, but those who adapt the quickest." - Charles Darwin
Join Theatre Marketing Lab founder Julie Nemitz and learn new strategies and skills that will help you sell more tickets and grow the loyalty of your audiences.
guides and template packs
Send Better Emails
Templates Every Theatre Needs
Templates Every Theatre Needs
ARE YOUR EMAIL MARKETING PRACTICES IN NEED OF AN UPDATE?
In this 20-page guide written by Theatre Marketing Lab founder Julie Nemitz, she provides important updates and step-by-step tasks that will help your theatre's email marketing practices thrive in 2025!
$27 US
Templates Every Theatre Needs
Templates Every Theatre Needs
Templates Every Theatre Needs
Establishing the goals and KPIs for your production's marketing is a critical part of the pre-production process. After the final curtain call, a post-mortem analysis is equally important. These templates are invaluable part of your process.
$10 US
Online Course and Template Kit
Announce your season In A WINNING Way.
Create a strategy and plan to grow awareness, excitement and sales at a most important time in your theatre's year - when you reveal next season!
On Sale Now: Theatre Marketing Lab Guide
Get ready to unleash content marketing magic for your next production with From Script to Click: Creating Innovative Content For Theatre Marketing. This comprehensive guide is your ticket to creating content that will have your audiences saying, "You go, Glen Coco!"
In today's digital jungle, it's all about connecting with your audiences in a way that's as enchanting as Into The Woods, as witty as Spamalot, and as spectacular as Fat Ham's ad campaign.
This 56-page guide takes your theatre's content game to the next level. Created especially for amateur and small professional theatres who must get resourceful and create their own marketing magic, we've gathered insider tips, tricks, and strategies that would make even Regina George jealous ... if she had to make marketing content for theatres. As if.
It's time to shine brighter than a Tony Award and conquer the digital stage with great content that sells tickets and grows the loyalty of your audiences!
$7.00 US CLICK TO PURCHASE NOW
On Demand CLASSES and Workshops
WATCH THE REPLAY
For theatre artists wanting to reach a wider audience on Facebook, moving your personal profile to Professional Mode is a must. In this workshop, Julie walks you through the what, why, and how. In the second part of the workshop, she covers updated social media content best practices so that the content you make on the platform gets seen!
If you are a theatre artist who needs to grow your following in 2024, this workshop is a must.
2 hours. 1 workbook. 1 content guide.
WATCH THE REPLAY
We'll dive into the deep end of the pool with insights and learnings on what drives humans aged 40-58 and the choices they make with their support -- and money!
How can we encourage a return to attending live theatre or experiencing it for the first time?
You'll learn strategies and tactics to
implement now!
90 Minutes. 1 Workbook.